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The Sega Urinal Game

January 24, 2011

As the kids say: Oh. My. God.

Four types of “Toylets” games are available to be played during a test period ending this month at four male bathrooms in pubs and game arcades, in a project aimed at drawing attention to digital adverts.

Each urinal is fitted with a pressure sensor, and a small digital display is placed at eye level. Digital adverts are shown after the games.

Games include “Graffiti Eraser” in which a user tries to aim at the pressure sensor in the urinal to erase virtual graffiti on the display.

Smart money says there will be one of these games in the BRI office bathroom by the end of the week.

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charly
charly
January 25, 2011 7:42 am

Beat the usual conversation I usually have at bars…

Dark Helmet:
You have the ring, and I see your Schwartz is as big as mine. Now let’s see how well you handle it.

http://www.flickr.com/photos/newright/3460373009/

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