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Mr. Clean 1957

6 Random Facts About Mr. Clean

July 9, 2015

Mr. Clean is quite possibly the most famous bald guy in the world but did you know these random facts about him?

1. In the 1950s, Linwood Burton ran a company that hired people to clean boats, which took a lot of elbow grease and even more toxic cleaning products. So, he formulated a super-strong cleanser that wouldn’t harm the health of his employees. He named it “Mr. Clean” and sold the patent to Procter & Gamble in 1958. Within six months of its debut, it was one of the best selling cleansers on the market.

Mr. Clean 1957 Ad

2. Mr. Clean’s image was inspired by a bald sailor from Pensacola, Florida. He was designed by Harry Barnhart and Ernie Allen, two employees at an ad agency in Chicago.

3. Despite his immense success, Mr. Clean didn’t receive a first name until 1963. That year, Procter & Gamble staged a “Give Mr. Clean a Name” contest. The winner was offered either $30,000 in cash or a $30,000 fully furnished house (back in those days, it was actually possible to build and fill a home full of stuff for that price). The winning name? Veritably.

How Did Mr. Clean Get His Name

4. Other names for Mr. Clean around the world. “Don Limpio” (Spain), “Mr. Proper” (continental Europe), “Mr. Clean M. Net” (Canada), and “Flash” (U.K.).

5. At least once, Mr. Clean has promoted another company’s product. In the late ‘90s, Honda borrowed him for a $20 million ad campaign to draw attention to a cleaner and more environmentally friendly Accord model.

6. Mr. Clean is still pretty popular but, an odd commercial that explained his origin story drew criticism in 2013. Some people thought that the CGI Mr. Clean was pretty creepy. What do you think?